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Wednesday, May 7, 2008

Reinventing Protection Products

Ever think about what you would do if you needed to protect yourself? In a fight, in a robbery, in a group attack? What would you use as a weapon? Do you carry a weapon? This is what professionals recommend you carry to protect yourself:

Cell Phone

.380 or higher caliber pistol

Pocket knife / Multi-tool

Pepper Spray

Flashlight

These sound fairly reasonable but not many people carry these items. For this reason this market has a way to grow, populations to feed off of, and new venues to grow roots. You can put on your keychain a mini LED flashlight, mini pepper spray canister, and a pocket knife tool. You can conceal your pistol in a fanny pack, ankle holster, or on your belt. Your cell phone and easily slide in your pocket or clip on your belt. As you can see, it does not take much effort to have the tools to protect yourself when the time comes. This business model of being "prepared" is a major motivator in times of media projected violence. Check out your potential with this industry.

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