Ever surf a website, a store front, or a platform like eBay or Amazon and find truly neat stuff? If your like most people neat stuff grabs attention and demands an investigation. Neat stuff can be in any category and in any industry. Take for example those who fish. A new multi-tool, innovative reel, or a new fishing line would all grab a moment of attention.
Whatever you sell, try to focus on what your competition does not serve, sell, or support. Find a niche that is a derivative of the needs of those around you but not exclusively satisfied by local businesses. A growing item for fishing, hunting, self defense, and utility applications are neck tools. These tools can range from a knife, to fire starter, to markers, scissors, flashlight combos, pliers, and many more variations. This would be a great niche, the "Neck Gear" store. While many sellers may stock some of the items available, I would imagine no one has a complete comprehensive collection of most of the gear available for neck wear.
Keep your eyes out. What is neat to read, look at, and appeals to the masses? What appeals to specific groups of consumers? Finally, what is stopping you from creating this niche?
Best regards,
Business Doctor
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